About
Information is our nourishment. Say hello to the data gods.
Meet Our Team
Consumers speak. We listen, analyze, and dig deep. You win!
Learn More
Solutions
Get targeted insights into industry trends with our quarterly sector reports, so you can predict the future and stay a step ahead.
Learn More
Receive alerts and reports to power your fund management. Partner with our team of analysts to take your research to the next level.
Learn More
Plug our consumer-demand-data directly into your client-facing software, tools, and platform or work with us to create custom, high-value content your customers will love.
Learn More
Testing our data is like jumping in a time machine to compare market gains and losses against reliable and annotated historical data.
Learn More
Track specific tickers, receive alerts, and watch sector-specific trends. Drill down on individual stocks and see where consumer sentiment aligned with gains and losses in trading.
Learn More
Who We Serve
LikeFolio is your real-time focus group keeping you connected to consumers and giving you a critical edge over your competition.
Learn More
LikeFolio is your research secret weapon to sniff out game-changing shifts in the market before they happen.
Learn More
LikeFolio is source of quantitative data based upon real consumer insights to power your investment engine.
Learn More
LikeFolio is your content pipeline positioning your tool as an indispensable resource to your customers.
Learn More
LikeFolio has partnered with Tradesmith to build Derby City Insights and bring our powerful insights engine to private investors.
Learn More

Black Friday Flash: Which Retailers Won With Consumers On Thanksgiving?

Black Friday Weekend (leading into Cyber Monday) can make or break a company's holiday quarter...and even their full year.

We've seen it before, like last year when social media data predicted Best Buy's stock would breakout big over the following months.

Reserve Your Free Black Friday Report

Early 2018 Results (Thanksgiving Day)

Believe it or not, many stores start their big sales on Thanksgiving evening.  Here's a quick look at consumer purchase intent mentions, which can show us how some key retailers fared yesterday compared to their Thanksgiving performance a year ago:

2018 Thanksgiving Day purchase intent mentions compared to Thanksgiving Day 2017

As you can see, Macy's and Target saw nice growth in their 2018 Thanksgiving Day results, while Kohl's remained fairly flat year over year.

The big loser of yesterday was Best Buy, which saw a massive 38.5% decrease in Thanksgiving Day purchase intent mentions compared to the prior year.

Walmart had an awesome showing, grabbing a dominant position in consumer enthusiasm and showing a massive 85.3% year over year jump in purchase intent.

The Big Money Is Still To Come

While Thanksgiving Day performance can give us a clue as to how a company's promotions are performing with consumers, it's still too early to tell which are going to put up the big numbers like we saw with Best Buy this year.

Our complete 2018 Black Friday Report will be sent to LikeFolio Members (along with actionable trading takeaways) on Tuesday, November 27th.

Non-members can reserve their copy of the Free LikeFolio Black Friday Weekend 2018 Report, which will be delivered on Thursday the 28th.

Reserve Your Free Black Friday Report

Related Posts

Tastes Great, WAY Less Filling -- Hard Sparkling Is Dominating The Alcohol Industry

Drinker’s tastes and priorities are shifting in a major way. […]

Read More
Macy's Earnings: To play or not to play?

Macy's reports earnings on August 15th.  The stock has run from $17 to nearly $42 since late 2017.  Is there more in the tank, or is the stock ready for a breather?

Read More
How Social Data Predicted Walmart's Earnings Beat

Here's what LikeFolio data was showing heading into the Walmart earnings report that sent the stock 10% higher.

Read More
1 2 3 19

Related Posts

KEEP YOUR COMPETITIVE EDGE

Get FREE insights in your inbox every week with the Daily Drop.

About LikeFolio

LikeFolio analyzes social media data to accurately predict shifts in consumer behavior. We sell data and insights to professional investors, corporate research teams, and software providers.

Partner Sites

©2022 LikeFolio. All Rights Reserved.
Privacy Policy
|
Terms of Use
LikeFolio userslaptop-phonepie-chartchart-barsselect