Expedia (EXPE) Soaring on Investor Optimism

Today the online travel bookings company Expedia (EXPE) reached a new ATH share price- Does the underlying data support this as a recovery play?
Yes, and no.
On the bullish side, EXPE Purchase Intent Mentions have displayed a turnaround since bottoming out in Q4 of 2020, currently pacing +47% QoQ on the 30-day moving average.
However, the fact remains that consumer mentions of using Expedia to book travel plans are still -68% below the previous year on the same 30-day chart. We're not going to bet against this company, considering the strong "recovery" fueling it's return to past highs. However, we're not expecting to see it reporting business-as-usual numbers anytime soon.