In recent months, we've seen several consumer trends relating to 'Non-Fungible Tokens' (NFTs) experienced unprecedented growth.
NFTs represent a wide variety of unique digital items stored on a blockchain, and the uptrend in underlying Mentions of such items has yet to show any signs of slowing.
On a 7-day moving average, we saw Consumers' interest in NFTs peak earlier this month -- Now the 7d trendline is holding at a higher level: +358% QoQ and +66% month-over-month.
Twitter is officially endorsing the trend. Yesterday, the social media company announced plans to integrate new features on its platform which would allow users to validate and display NFT ownership -- This small addition could drive large amounts of hype in the future.
Additionally, we're seeing similar strength from the Blockchain Gaming trend.
Most blockchain-based games revolve around usable NFT assets, which represents another potential growth vector for the NFT market at large.
We've already seen one explosive wave of adoption, but things could get much crazier if/when NFTs make the leap into mainstream awareness.