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Costco Demand & Renewal Mentions Show Retention

March 4, 2021

Costco Demand & Renewal Mentions Show Retention

We've been officially Bullish on Costco for a month, and data continues to support this outlook.

Our February alert cited accelerating Purchase Intent growthconsumer happiness normalization (after Covid-demand struggles), and digital tailwinds like grocery delivery.

Costco releases monthly sales results, so the company has a knack for stealing our typical edge.

Yesterday it released January sales results highlighting exactly what we expected:

  • Sales increased across the board: +15.7% (accelerating vs. the 22 week growth rate of 14.7%).
  • eCommerce is booming: +105% YoY (vs. +78.9% in the 22 week period).

Heading into Earnings, one edge we DO have is related to retention. LikeFolio mentions of Costco Membership Renewal have increased +61% YoY.

Costco is also testing curbside grocery pickup...something we'll be closely tracking in 2021.

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LikeFolio analyzes social media data to accurately predict shifts in consumer behavior. We sell data and insights to professional investors, corporate research teams, and software providers.

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