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Apple is a monster.
Last quarter, the company generated more than $81 billion in revenue, a June quarter record. Its services segment grew by +33% YoY, now comprising more than 20% of the company's revenue.
At LikeFolio, we've been keyed in to tremendous demand growth in devices like iPads and Macs, the workhorses of the working-and-learning-from-home shift we witnessed over the last year and a half.
But now, things are slowing down for Apple, at least when it comes to demand growth. You can see this on the chart below.
We've broken critical Apple segments down ahead of Apple 21Q4 earnings. Here's what we've found...
What does this all mean?
Apple may have a tough time clearing an extremely high bar today.
But this quarter likely isn't the "big one" for the company. Keep an eye on demand in the coming months to understand how consumers are shopping during the Holiday season. We certainly will be...