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December 8, 2023
The Hottest Stocks Under the Tree

Holiday shopping is in full swing. If you haven’t started […]

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Does everybody have a Roomba?

February 10, 2021

iRobot (IRBT)

Last quarter, iRobot posted strong results: revenue increased +43% YoY as premium products showed strength (+86% YoY) and its direct-to-consumer channel rocketed (+155% YoY).

However, shares of IRBT sold off following this 'blowout' report. 

In fact, we've seen sell-offs after 5 of past 8 quarterly reports, despite sequential improvements in consumer demand since 2017.

iRobot product demand by quarter

LikeFolio data shows Purchase Intent in 20Q4 was exactly flat YoY, but from extremely high prior levels.

Current quartter consumer demand is now pacing around ~10% lower (YoY) in 21Q1. From a growth perspective, not extreme.

Now let's dive deeper. We did capture significant product strength from Roomba during Black Friday Shopping dates, and the day after Christmas. This is still a hot item.

But will it be enough for the street?

Landon talked about this today on the TD Ameritrade Network.

Zillow Group (ZG)

LikeFolio initiated coverage for Zillow Group (ZG) in October with a neutral outlook, based on a relative Purchase Intent growth slowdown in 20Q4.

Since then, Consumer mentions of using Zillow’s platform to browse, buy, and sell homes are...

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LikeFolio analyzes social media data to accurately predict shifts in consumer behavior. We sell data and insights to professional investors, corporate research teams, and software providers.

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