LikeFolio’s Cheat Code

January 25, 2024

Up Up Down Down Left Right Left Right B A Start.

Does this resonate with you?

If so, you are likely a fellow child of the 80s.

For the rest of you, that image is from the video game ‘Contra’. It was super popular when Landon and I were 8-12ish.

And that series of commands was a cheat code for 30 lives instead of 3.

As a kid, this cheat code was a gamechanger – extending game play and giving you a leg up vs. your noob friends.

But the concept of a cheat code is also a really good way to look at LikeFolio insights.

By leveraging consumer mentions on social media and actions on the web, LikeFolio can craft custom cheat codes for companies in our coverage universe.

These cheat codes – errr insights – give investors a major leg up vs. the market. And during earnings, these codes are our Earnings Scores.

Take an example from this week’s earnings sheet: Logitech (LOGI).

Our score of -50 was bearish – and informed by the cumulation of LikeFolio’s Logitech data points.

Web visits: Down

Mentions: Down

Sentiment: Down

Expectations: High.

LOGI shares were trading near multi-year highs.

Our calculations on the backend carefully weigh each metric to expected revenue – a formula custom created for each company at hand.

The result was clear: Logitech was unlikely to surpass the Street’s true expectations.

We were right.

LOGI shares dipped by more than -11% in response to company earnings that failed to impress.

This is a simple illustration of how at LikeFolio, we aim to give investors an edge.

Our childhood selves would be proud. 

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LikeFolio analyzes social media data to accurately predict shifts in consumer behavior. We sell data and insights to professional investors, corporate research teams, and software providers.
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