Similarweb Outpacing SEMrush

March 8, 2022

LikeFolio featured Similarweb (SMWB) last month on our February MegaTrends Report. Even though the stock sold off some after its recent earnings report, here's why we aren't jumping ship... Similarweb is a digital intelligence provider for enterprise and small to mid-sized business customers.
The company’s platform provides users with web analytics services and offers information on clients' and competitors' web traffic…similar to SEMrush.

And while the company is busy assessing data on other websites, LikeFolio data has been tracking their social media mentions, which have shown an enormous rise in Consumer Demand.

First-quarter data shows the company’s Purchase Intent Mentions are on track to close +224% QoQ and +96% YoY… an enormous rally.

What’s more, Consumer Happiness is sitting at a high of 91% after a surge of positive mentions. A happiness score that high is extremely rare in the LikeFolio universe...

But, how does Similarweb compare to its competitor SEMrush?

Similarweb’s demand continues to outpace its rival.

Our initial thesis still holds.

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