Consumer demand for YETI products is stalling

February 17, 2021

As part of our COVID Oversold Alert last March, we noted surging demand for Yeti brand products with the stock price near an all-time low…

Our position has gained +335% since then, but is it still viable? 

The underlying Purchase Intent Mentions suggest that the success may not continue into 2021.

The number of people talking about buying Yeti’s coolers and drinkware is trending lower YoY, down -18% YoY in the past month.

Keep an eye on this name going forward- we could be alerting LikeFolio members to a full-blown bearish opportunity if the current weakness continues.

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