Ethereum Naming Service ($ENS) has dominated crypto discourse this week, and not for the best of reasons.

“Brantley.eth” (Brantley Milligan), a prominent developer for the project, faced immediate termination after old tweets surfaced showing his controversial viewpoints on several sensitive topics.

The controversy marks the largest surge in ENS chatter since the initial token airdrop last year — But still relatively minor in the grand scheme of things.

The ENS protocol remains unaffected by the decision, in fact, tokens rose +10% in response to the news.

However, Brantley’s firing has sparked a larger discussion concerning the ideals of Web 3.0 and the new open internet — Expect to see this debate continue to scale as crypto becomes increasingly mainstream.